Wednesday, August 15, 2018

Big Mak, Super Mak

A while back an article about a copyright infringement case caught my eye. A Philippine restaurant had been selling "Big Maks" and McDonald's sued over the name which is obviously a rip off of "Big Mac." The defendant was cleared of any wrong doing because they switched the name to "Super Mak."
http://newsinfo.inquirer.net/988685/super-mak-not-big-mac-copy-sc-says-in-ruling
The Supreme Court said testimony and documentary evidence showed that LC Big Mak was now selling “Super Mak” burgers and not Big Mak anymore.
I had never heard of this company before but shortly thereafter I saw one of their delivery trucks.


The Supreme Court rules selling "Super Maks" is not copyright infringement but calling the company "Big Mak" is just fine.  

Clearly there is still copyright infringement going on just with the name. Or maybe not. Maybe L.C. Big Mak Burger, Inc. is in the right and it's all just a misunderstanding like McDowell's from Coming to America.




Me and the McDonald's people,
we've got this little misunderstanding.
See, they're "McDonald's".
I'm "McDowell's".
They've got the golden arches.
Mine are the golden arcs.
They've got the Big Mac.
I've got the Big Mick.
We both got two all-beef patties, sauce,
lettuce, cheese, pickles and onions.
But they use a sesame seed bun.
My buns have no seeds.

Read more: https://www.springfieldspringfield.co.uk/movie_script.php?movie=coming-to-america

"See, they're "McDonald's". I'm "McDowell's". They've got the golden arches. Mine are the golden arcs. They've got the Big Mac. I've got the Big Mick. We both got two all-beef patties, sauce, lettuce, cheese, pickles and onions. But they use a sesame seed bun. My buns have no seeds."
See, they're "McDonald's".
I'm "McDowell's".
They've got the golden arches.
Mine are the golden arcs.
They've got the Big Mac.
I've got the Big Mick.
We both got two all-beef patties, sauce,
lettuce, cheese, pickles and onions.
But they use a sesame seed bun.
My buns have no seeds.

Read more: https://www.springfieldspringfield.co.uk/movie_script.php?movie=coming-to-america
All those little changes make a big difference right?

Let's take a look at the Super Mak.






Gross. Definitely nothing super about this burger. It's like every other burger you can buy at any two-bit "restaurant" in the Philippines. How about instead of covering that footlong red hot dog in cheese slices they place the cheese on the burger?

This burger is so pathetic I doubt Wimpy would ask Popeye to buy him one. Not even Jughead would eat this sad burger with its greasy bun, shrivelled meat, and lack of condiments and dressing. Oh wait there is a bit of sauce but what is it? The same gross pink concoction you find everywhere else.

Nothing like getting your condiments in a bag!
Different burger from different store but same pink sauce.
It is mayo and ketchup? Maybe. I don't know but it does not exactly taste like it. As for the taste of this red hot dog and shrunken burger? Take a wild guess.

Bland and tasteless.

If you happen to see a Big Mak in your area don't go. Save your money.

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