Christmas Banner Delivery

Driving down the road I saw this truck and thought nothing of it except, "Oh boy it's more fools sitting on top of a moving truck!"

But as we overtook it and I got a good look at the cargo it occurred to me that there might just be something special here. 

It appeared these men were transporting banners of some sort.  Christmas banners perhaps?

Oh yes that's exactly what they were. I had to drive by this spot again later and view their finished work. 

They erected a huge banner with the smiling face of Senator Ejercito.

Across the street was another! They did have a whole truckload of banners to offload and display around town. They might have erected more truckloads since I saw them in action. 

Interestingly even though Senator Ejercito's face is on this picture he might not be aware of the existence of this Christmas banner. The fine print on the bottom gives the name of the donor of this banner.

I have no idea how this works to be honest. Did Ernesto Hinojas finance these banners himself? Or did he donate to the campaign to specifically sponsor these banners? It's a strange thing to have on a political banner.  Apparently Ernesto Hinjoas Sr. is connected with the local gamefowl industry. Beyond that there is hardly any information available online. He does not seem to be a local politician.

People do not do anything for free. In looking at a situation like this, any situation really, one must ask, "Cui bono?" Who benefits? Is there really that good a benefit for these politicians to inundate an area with these Christmas banners? Certainly the people do not benefit from having these idiotic and garish signs plastered all over the city. There really ought to be laws passed regulating this kind of signage.